This category refers to a range of adornments manufactured in bulk and typically offered at discounted prices. The construction involves bonding a substantial layer of precious metal to a base metal, resulting in pieces that offer the aesthetic appeal of more expensive solid gold items. An example would be a large quantity of necklaces, bracelets, or earrings, all created with a gold layer mechanically bonded to a core of jeweler’s brass, available for purchase by retailers or other businesses.
The economic viability of this product segment stems from its balance of affordability and perceived value. These items provide a cost-effective alternative to solid gold, allowing businesses to offer fashionable merchandise at competitive prices. Historically, the process emerged as a means to make precious metal jewelry accessible to a broader consumer base, preserving the look and feel of luxury without the associated high cost. This approach has proven beneficial for both manufacturers, who can efficiently produce a large volume of product, and retailers, who can cater to price-sensitive customers.
